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A panel data analysis of the determinants of advertising intensity in the Turkish manufacturing sector
Authors
Dr. Öğr. Üyesi Ömer YURTSEVEN
Türkiye
Prof. Dr. Burak GÜNALP
Çankaya Üniversitesi, Türkiye
Article Type Özgün Makale
Article SubType Ulusal alan endekslerinde (TR Dizin, ULAKBİM) yayımlanan tam makale
Journal Name Business & Management Studies: An International Journal
Journal ISSN 2148-2586
Indexes covering the journal TR DİZİN
Journal Quartile Q4
Article Language İngilizce
Publication Date 09-2023
Volume 11
Number 3
Pages 1026 / 1037
DOI Number 10.15295/bmij.v11i3.2278
Article URL http://dx.doi.org/10.15295/bmij.v11i3.2278